Buyers are drawn to the central location, convenience and accessibility to amenities in District 11, which covers the Chancery, Bukit Timah, Dunearn Road and Newton areas.
The Newton MRT station on the North-South Line is one stop away from the Orchard Road station, right in the heart of Singapore's most famous shopping belt.
Nearby Newton Food Centre also draws tourists with its local hawker fare.
The five condominium projects in District 11 with the highest number of page views on STProperty's website were medium- sized developments with no more than 205 units.
Data from the Urban Redevelopment Authority also revealed that some of the projects had seen five or fewer units transacted from December to May.
Lincoln Suites - located just behind United Square shopping mall - had the most number of page views among those projects in the district.
The 175-unit freehold project also had the highest average asking price of $2,381 per sq ft for its one-, two- and three-bedder units.
It was in the news for the highest transacted price for a shoebox apartment last year.
A 484 sq ft studio unit fetched $1.43 million or around $2,900 psf.
Lincoln Suites is still under construction.
Another project that has attracted page views is the completed 99-year leasehold Rochelle at Newton.
Its average asking price is around $1,650 psf, a shade higher than the transacted price in the last six months of around $1,537 psf.
In District 12, Trevista in Toa Payoh was the top project by page views.
The 99-year leasehold project is popular with tenants as it is within walking distance to Braddell MRT station, and there are schools nearby such as the Convent of the Holy Infant Jesus.
The average asking price is around $1,515 psf while the transacted price in the last six months is estimated to be $1,418 psf.
Source: The Straits Times - 22 June 2013